Attendee Demographics
InfoComm has experienced explosive growth in attendance during the last several years and 2011 won’t be any
different! At InfoComm 2011, you’ll find 32,000+ AV professionals from every channel and emerging end-user market looking to buy your products and services.
Thrive Where Growth Opportunities Abound
Put your products and services out front at the industry’s premier marketplace and reach a higher percentage of qualified, serious buyers. Among the 20,800+ attendees* at InfoComm 09**:
- 88% recommend or make final purchasing decisions
- 85% plan to purchase products and services within 12 months of the show
- 42% attended for the first time
- 42% do not attend any other tradeshow
- 9.2% spend more than $10 million annually on AV-IT related products and services
- $2.9M is the average InfoComm attendee’s purchasing budget for AV communications equipment and services
* Not including exhibitor personnel
** 2010 attendee demographics will be available in July
“Exhibiting at InfoComm is an investment we clearly believe is worthwhile. This Show gives us the opportunity to get in front of AV integrators and push our products through the channel out to individual buyers.”
— Sean Matthews, President, Visix
Buyers represent the industry’s movers and shakers:
- 36% Executive Management
- 24% Technical/Engineering
- 16% Sales/Marketing
- 12% Management
- 5% Production
- 7% Other
Go Global
15% of buyers at InfoComm come from 90+ countries outside the United States:
“InfoComm is THE place to be. It’s the best show for meeting all the pro-AV integrators that are out there. It’s the place to come.”
— Jeff Porter, Executive Vice President, Scala, Inc.