Bringing together teams across architecture, construction, fabrication, technology, and storytelling is increasingly critical to the success of complex AV projects. AV integrators are uniquely positioned to bridge these disciplines by borrowing proven tools and practices from the world of live events. This session explores how event professionals thrive through multidisciplinary collaboration, rapid feedback, and iterative design—and how those same approaches can be applied to permanent installations.

Using real-world examples, we’ll examine the value of tech rehearsals and live dry-runs in reducing risk and improving outcomes, even in fixed environments. Attendees will learn why collaborative “war rooms” often outperform linear Gantt charts, and how adopting a live-events “show caller” mindset helps establish clear roles, accountability, and decision-making under pressure. By rethinking how teams collaborate, AV professionals can create more aligned workflows, stronger partnerships, and better project results in high-stakes environments.