IC26 Branded Triangle
Headline Partner
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Las Vegas Convention Center
Las Vegas, Nevada
Education: June 13-19 | West Hall Meeting Rooms
Exhibits: June 17-19 | North & Central Halls

Headline Partner
Shure logo

InfoComm 2026 Sessions

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Disguise: Elevating Visitor Engagement with Spatial Storytelling

SS13
Thu, June 18
Booth N6668
Design and Integration Events and Entertainment

Join the creative minds and technical experts from Disney Live Entertainment, Dead Skull and Disguise for a deep dive into spatial storytelling. In today’s world, passive viewership is being replaced by active participation. Visitors no longer want to just watch a narrative unfold - they want to be a part of it. 

This challenges venues, brands and IP holders to deploy technology driving the stories that place visitors at the heart, bridging the gap between the physical and digital without breaking the magic of the moment. From large-scale projection mapping to generative real-time content, this panel will explore creative workflows and technical tools enhancing visual experience, and visitor engagement, and ensuring repeat footfall at future-facing attractions.