Tap into Pro AV’s
$36 Billion
Live Events Market at InfoComm 2026
The professional AV industry powers unforgettable experiences in venues, festivals, and performance spaces. Live Events, the 3rd largest solution area by revenue, fuels upgrades in arenas, theaters, and event venues worldwide.
At InfoComm, you'll reach decision-makers powering live event experiences:
- Rental & Entertainment companies scaling hybrid productions for festivals, tours, and corporate events.
- Operators of large-scale venues like stadiums and arenas investing in upgrades for immersive, post-pandemic crowds.
- Lighting buyers—from designers and video integrators to commercial building managers—exploring architainment innovations that transform lobbies and stores into experiential spaces.
Live Events Surge: Fastest-Growing AV Sector Soars
AI, AVoIP, and immersive technologies accelerate the Live Events resurgence, with Live Events growing at a 4.6% CAGR through 2030 — the fastest among experience-driven solutions — as the sector fully rebounds.*
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Live Events is driving demand for high-definition screens to enhance audience engagement and projectors to create more immersive experiences.
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Audio equipment plays an increasingly vital role in crafting enriched experiences that captivate and immerse event audiences.
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Innovations in immersive sound and object-based audio are driving demand, while AI-powered features are being integrated to support sound engineers in enhancing live event productions.
These shifts are unique, timely, and critical — pushing scalable, IP-based systems for hybrid productions in stadiums, concert halls, and corporate events.
| Market Segment |
2025 Size | Growth to 2030 | CAGR |
| Overall Pro AV | $332B | $402.1B | 3.9% |
| Venues & Events | $42.8B | $53.6B | 4.6% |
| Media & Entertainment | $55.8B | $68.2B | 4.1% |
| Live Events Subset | $36B | $45B | 4.6% |
*Source: AVIXA Industry Outlook and Trends Analysis, 2025
Why Live Events Exhibitors Are Expanding to InfoComm
InfoComm connects you with 30,000+ Pro AV decision-makers—venue operators, production managers, lighting designers, and audio engineers—in a $332B market hungry for live experience technology.
Benefits:
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Drive Sales in Converging Markets: Tap into Live Events’ 4.6% CAGR, outpacing traditional event tech in Pro AV’s fastest-growing ecosystem (3.9% CAGR).
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Showcase Convergence Innovations: Demo AI-driven lighting, AVoIP audio distribution, immersive sound, and virtual staging to buyers upgrading post-pandemic venues and hybrid events.
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Build Powerful Connections: Network globally with integrators and end-users, targeted to Venues & Events where 28% see strong convergence impact.
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Understand Customer Needs: Gain insights into use cases in stadiums, theaters, and experiential spaces.
Join These Companies to Reach Diverse Buyer Brands at InfoComm:
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