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InfoComm 2025

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From Twitch to Multicast: Streaming Tactics for the Modern Broadcaster

ED21
Thu, June 12
W312C
CTS-D: 2
New Broadcast AV

This session will guide attendees through the essentials of streaming on Twitch, Kick, X, and other social platforms, focusing on equipment optimization, audience engagement, and the use of free streaming software like Meld and OBS.

Streaming has evolved from a niche hobby to a powerful tool for engagement, marketing, and community building. This session aims to demystify the process of setting up, engaging audiences, and broadcasting effectively across multiple platforms simultaneously.

Platform Dynamics:
Comparative analysis of Twitch, Kick, X, and other platforms, focusing on unique features, audience demographics, and monetization opportunities.
Strategies for content differentiation tailored to each platform's culture.

Recommended Equipment: 
Cameras (webcams vs. DSLRs), microphones (USB vs. XLR), lighting setups, and essential hardware like capture cards.
Budget-friendly options that don't compromise quality.
Setup Tips: How to configure your setup for streaming, including soundproofing, background setup, and optimal lighting conditions.
Streaming Software Mastery:
OBS Studio: 
Setting up scenes, sources, and stream settings for optimal performance.
Using OBS for multi-streaming and its compatibility with various platforms.
Meld Studio:
Introduction to Meld's features that enhance stream quality and engagement.
How to integrate Meld for a more professional streaming experience.
Engagement Tactics:
Creating interactive content that encourages viewer participation.
Tools for real-time viewer interaction like polls, chat games, and social media integration.
Building and maintaining a community across different platforms.
Streaming Solutions and Best Practices:
Discussion on how to choose between OBS, Meld, or other solutions based on your streaming needs.
Troubleshooting common streaming issues like lag, audio sync, and platform-specific challenges.
Content creation tips for keeping streams fresh and engaging.

Speakers
Caitlin Shurilla, Director of Operations - Stream Virtual Productions Limited
Nate Hall, Owner / Executive Producer - Stream Virtual Productions Limited