Breaking Down Silos: An exploration on what permanent experiential AV pros can learn from the live events world about speed, agility, and cross-disciplinary collaboration.
Talking Points:
How event professionals thrive on multidisciplined exchange and iterative design vs. the slow, siloed AIA project delivery model.
Lessons in collaboration: building multidisciplinary “war rooms” instead of linear gantt charts.
The value of tech rehearsals and live dry-runs in permanent installs.
Borrowing the “show caller” mindset: clear roles and decision-making in high-stakes delivery.
How AV integrators can bridge the gap between architects, GCs, fabricators, and storytellers.

Scott Simpson XTG AVI-SPL Moderator
Marcus Bengtsson-CTO at Original Syndicate
Laura Frank-  Founding Director of Frame:Work 
Cheryl Catterall - Curated Technologies Strategy Lead HKS ( Former Creative Director at Moment Factory)