This session will provide an in-depth view into the processes, tips, tricks and technologies used by industry experts executing across the spectrum of production. As production professionals, we constantly explore ways to innovate, optimize and scale whilst managing budget, timelines and overall user experience. We will go beyond the basics of gear and software and dive into real-world examples of efficient, impactful, and unforgettable productions. Whether crafting a 60-second TV spot, orchestrating a 45-minute livestream, organizing a four-day exhibition, or producing a two-hour feature film, you'll discover the universal principles that underpin successful productions.