Carly Heideger
Carly Heideger is the AVP of Client Partnerships and Performance at MCI USA, where she leads exhibit and sponsorship sales strategy across a robust event portfolio. She oversees a top-tier client with ten events annually, including one of the top 25 largest shows in the U.S., and plays a key role in business development for MCI’s non-dues revenue services.
Prior to her current role, Carly sold international events in a variety of industries and brings a global perspective to her work. She is IAEE’s 2024 Young Professional of the Year, a frequent speaker at industry events including Expo! Expo!, and an active member of the Expo! Expo! Advisory Committee. Carly is passionate about the future of the industry and is working to make #tradeshowtiktok viral through her content as @tradeshowCarly.
A proud Jersey girl, Carly works remotely right outside of New York City where she is determined to hit her Goodreads goal and continuing her love of travel both for work and fun (despite her irrational fear of flying). Bucket list? To organize a show on 6 out of the 7 continents and bring tradeshows to reality tv.
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17-Jun-2026Contingency Planning for Live Events

