Chris Lyons is Senior Manager, Integrated Systems Global Marketing at Shure Incorporated. In his 30+ years at Shure, he has served in marketing, product management, technical support, and public relations. He has presented product training seminars, written articles about audio techniques and spectrum issues, and provided voiceovers for many Shure educational videos. His favorite Shure microphone is the SM7B, because it makes him sound better than he does in real life.