Gary Kayye has worked in technology branding and marketing for over 25 years. He founded Kayye Consulting, a technology consulting company, and currently serves as president and CEO of rAVe [Publications], a publishing and digital strategy and communications company that he founded in 2003. Prior to that, he served as the Vice President of Sales and Marketing for Extron and a VP at AMX Corporation. Gary's been the keynote speaker at over 1000 technology shows and events because of his extensive marketing and branding expertise as well as his entertaining and approachable speaking style. He has either assisted or helped create a number of branding campaigns for dozens of tech companies (including brands like Cisco, NEC, HP, InFocus, Sony and even the University of North Carolina) and has even served as an expert witness in branding court cases. In addition, he also teaches classes, leads workshops and writes about technology and the future of adverting, marketing and public relations. Gary is recognized as a social media and new media technology expert, especially in the B2B markets.