Speakers

John Shelley is a seasoned technology solution expert who has driven innovation in digital signage and out-of-home advertising by leveraging advanced analytics, cloud-based automation, and customer journey mapping. At OptiSigns, his expertise in integrating enterprise SaaS and AI-driven technologies has optimized content management and refined targeting precision, resulting in enhanced operational efficiency and measurable audience engagement. His work consistently translates complex digital ecosystems into robust, scalable solutions that address the evolving technological demands of the AV and digital signage sectors