Recognized as one of BizBash’s 15 over 50 in 2022, Melissa Deslauriers, BPR is currently an Event & Tour Coordinator and PT faculty teaching Production & Staging and Event Marketing at Conestoga College in Ontario, Canada. Melissa loves events. In-Person, Virtual, hybrid, it all started way back in High School and there was no looking back. She has held senior leadership roles in Sales and Marketing for such companies as Encore Global, Bespoke Audio Visual and bb Blanc. Always willing to give back, Melissa is a current co-leader for the local Toronto AVIXA Women’s Council. An organization dedicated to assisting women in audio visual, production and technology learn, collaborate, and connect. With 25+ years in the event industry, roles in sales, marketing, and management have given her a unique perspective and understanding of events, technology, and the clients that call upon organizations to help them achieve their event goals and objectives. Teamwork is crucial. Content is key. Creativity, flexibility, and problem-solving are an advantage.