Speakers

Michael Potts is the CEO of Polycount.io, a leading studio at the intersection of immersive media, AI, and interactive storytelling. The studio has been around for over 25 years mixing visualization, design support, and XR content. With a background in XR innovation and projects with global brands like Paramount, Netflix, Chanel, and the World Economic Forum, Michael is known for pioneering new formats that blur the line between technology, narrative, and user experience.