Will Waters, a seasoned veteran in the video and broadcast industries, currently holds the position of Principal Product Manager at Audinate. Over his 20-year career, he has refined his skills in systems design, product marketing, and development, with an acute focus on innovative product strategy and workflow planning. Throughout his professional journey, Waters has been instrumental in designing and deploying comprehensive audio and video solutions, underpinned by software and network connections. Waters is deeply committed to harnessing the transformative potential of technology and is continuously striving to push the industry's boundaries. His transition to Audinate was fueled by a desire to guide the industry toward IP networks and to contribute to an innovative team dedicated to pioneering products. A critical part of his mission at Audinate is the democratization of audio and video technology, ensuring these complex systems are straightforward and accessible to all users. His dedication to user-focused design dovetails with Audinate's vision to transform the audio-visual technology landscape by seamlessly integrating IP networking solutions