You already know InfoComm is worth it. The tricky part is getting the green light. Budgets lock early. Calendars fill fast. But we’ve got you.
Here’s everything you need to build a case that’s tough to turn down: talking points, a plug-and-play letter, and a cost estimate worksheet. Plus a post-show report template for when you return. With results.
Start on the yes --> now
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"You should absolutely convince your boss to let you come to InfoComm. It's a big expense but so worth it. The training, the new technology exposure you get, and the community — learning from and meeting other people that are working in the space is really important."
Give them answers they can’t argue.
Time is money and your boss wants proof, not promises. They may think you can’t afford to go. But the reality is: you can’t afford not to.
It’s not time away. It’s the work, accelerated.
Three days onsite replaces months of vendor calls and demos. See every solution side-by-side. Get every question answered by the people who built it.
Buy smart. Buy once.
The most expensive decision is the one you have to redo. See, hear, test, and compare the tech before you commit.
The bar’s been raised (not the budget).
Whether for clients or your own organization, the expectation is broadcast-quality, AI-ready, works-every-time results. This is how you deliver it.
Get your training without the extra trip.
Take CTS® prep courses, sit for your exam onsite, or both. Already certified? CTS holders earn an average of five RUs at the show. Boom, done.
One badge. Immense impact.
Come back with a vendor shortlist, customized pricing, key contacts, and an action plan. The value keeps compounding long after the show.
800+
exhibitors
350+
sessions
28000+
attendees
Everything you need. In one place. On one trip. Tell your boss: this isn’t a nice-to-have. It’s vital.
Pro Tip #1: Set a date
Ask for an answer by a certain date tied to when your organization’s budget cycle closes. A deadline turns “let me think about it” into a decision.
Pro Tip #4: Name names
Identify the peers, partners, or vendors you want to meet, and why. Connections are a strategic gain, so make them concrete.
This is your year to go.
2027 is the biggest year yet. For the first time ever, RESIDE and Lightapalooza join InfoComm in Orlando, merging residential integration and lighting with commercial AV. It’s the complete ecosystem for experience technology. And your InfoComm badge gives you access to all three show floors.
And your InfoComm badge gives you access to all three show floors.
Make it a group thing.
Double down on the investment. With the show floor, education, and networking all happening at once, the smartest play is to send a team. Divide and conquer. Some team members can pressure-test products while others hit sessions. Then compare notes and make decisions in real time.
Showing up as a team also signals serious buying intent, so vendors bring their best to the table. You’ll return with every angle covered, a sharper plan of attack, and an even larger stack of measurable results. Now go get that yes.
